P002 → Gleam
Gleam Soap is a new bar soap line aiming to enter the market with a distinct, upscale appeal. The goal of the project was to develop packaging that sets the brand apart from competitors while emphasizing sustainability and natural inspiration. Through biomimetic design and thoughtful material choices, the final packaging reflects nature’s beauty and the brand’s eco-conscious values. The result is a refined, eye-catching design that appeals to middle-class consumers seeking accessible luxury and environmental responsibility.